PanPanTech Request a Quote→
Technologies/Retail Data Platform

Technology 04

Retail Data Platform: labels, analytics, and ERP in one flow

AiESL middleware and APIs connect shelf labels, footfall analytics, ERP, POS, and inventory systems — so price changes and store insights move without manual exports.

API
First integration
ERP/POS
Two-way sync
6,000+
Stores deployed

Capabilities

What the data platform covers

Batch bind & batch push — platform demo
/01 Price & label management Central price changes pushed to every shelf label across stores, with audit trail.
/02 ERP / POS integration Two-way sync with retail ERP, POS, and inventory systems through documented APIs.
/03 Footfall analytics Pyroglaux privacy-compliant traffic, behavior, and occupancy insights feeding the same platform.
/04 Multi-store control Chain-level campaigns, store groups, and role-based access for headquarters and franchisees.
/05 Open middleware AiESL as the integration entry point for third-party systems and custom retail workflows.

System Architecture

Three operation entries, one system

The base station carries edge computing — so stores keep operating even offline, while the cloud platform manages every store centrally.

Local · Port 80 Base-station business system Labels, products, templates, bind/unbind, refresh, roll-call — runs on the gateway itself, works offline for on-site debugging and emergencies.
Local · Port 90 Base-station backend Server and network configuration, key management, label and base-station firmware upgrades, system settings.
Cloud · WEB Central management platform Multi-store base-station registration, label and template management, product binding, and data dashboard — the main entry for daily operations.

Runs through these brands

AiESL Data middleware Platform and API entry for retail data, label management, and system integration. AiEinkSmart Shelf labels ESL systems consuming platform price data across store networks. Pyroglaux Footfall analytics Store traffic and behavior insight flowing back into the same data layer.

Data flow

What moves between your systems and the shelf

The platform is middleware: it does not replace your ERP or POS, it moves their data to the shelf and brings store data back.

DataSourceDestinationDirection
Prices and promotionsERP or pricing systemShelf labels via base stationsOut to stores
Product master dataERP / PIMLabel templatesOut to stores
Stock stateInventory systemLabels and store dashboardsTwo-way
Label statusLabels via roll-callCentral platform and HQ reportsBack to HQ
Footfall and occupancyPyroglaux analyticsCentral platform dashboardBack to HQ
Templates and campaignsHQ marketingStore groupsOut to stores

Integration path

How an ERP or POS gets connected

Integration is planned before the pilot store, so price pushes work on day one.

01

Field mapping

Map ERP price, product and promotion fields to AiESL templates; agree on SKU and barcode keys.

02

Interface choice

Connect through the documented AiESL APIs; we confirm the exchange method and sync frequency for your ERP.

03

Store structure

Set up stores, store groups and roles for HQ, regions and franchisees.

04

Test store

Run price changes end to end in one store, including offline operation on the base station.

05

Go-live

Switch on scheduled pushes and roll-call checks; extend store by store.

Use cases

What chains use the data platform for

These are the workflows retail chains use the platform for most often.

HQ-controlled pricing

One price change reaches every store in a group, with an audit trail of who changed what.

Franchise control

Role-based access separates what HQ, regions and franchisees are allowed to change.

Offline resilience

The base-station business system keeps binding, refresh and roll-call working without the cloud.

Campaign rollout

Promotion templates go to selected store groups on a schedule.

Store comparison

Footfall and label status in one dashboard make store performance comparable.

Third-party integration

AiESL acts as the entry point for other retail systems and custom workflows.

Integration checklist

What your IT team should prepare

Having these ready before the integration plan meeting usually saves a full round of questions.

System list

ERP, POS, inventory and pricing systems in use, with versions and who supports each.

Price fields

Where regular price, promotion price, unit price and validity dates live.

SKU keys

Which identifier links a product to its shelf position: SKU, barcode or both.

Change volume

How many price changes a day per store, and at what times they are published.

Network rules

Firewall, VPN and store-network policies the base stations must work within.

Roles

Who at HQ, in regions and in stores should be able to change what.

FAQ

Retail data platform questions

Does the platform replace our ERP?

No. AiESL is middleware between your ERP, POS and inventory systems and the shelf. Your ERP stays the system of record.

What happens if a store loses internet?

The base station runs its own business system on the local network, so staff can bind, refresh and roll-call labels while the cloud link is down.

Which systems can it connect to?

Any ERP, POS or inventory system that can exchange data through APIs. We confirm the method during field mapping.

Can franchisees use it?

Yes. Store groups and role-based access separate HQ, regional and franchisee permissions.

How are base stations managed?

A local backend handles server and network settings, key management and firmware upgrades for labels and base stations, while the cloud platform manages stores centrally.

Where can we see it working?

The platform runs in more than 6,000 stores through the group's retail brands. Ask for a demo through Request a Quote.

Ask how the platform connects to your ERP or POS

Request a Quote →